Logo Brands
315 Cool Springs Blvd • Franklin, Tennessee
16,500 SF
THE BRIEF
Relocating from a warehouse office in an industrial park to a refined Class-A building, this commercial tenant sought a new space that reflected their products and innovative thinking — blending comfort with an industrial, slightly moody atmosphere.
THE DEEPER ISSUE
Create a space that cultivates innovation and collaboration while showcasing products in a sophisticated way that embodies the grit, passion, and professionalism this company represents.
THE PROCESS
An inviting reception space sets the tone, leading guests to a communal coffee bar and lounge that visually and symbolically sit in the center of various meeting and conference rooms. From this central hub, the large showroom — the heart of the new design — remains in view, its colorful product displays adding a fun layer of interest. A spacious pantry is centrally located yet strategically tucked away to create a cozy feel. Two walls of televisions, large tables, long banquettes, and plenty of counter space service the company’s diverse needs. To achieve a moody atmosphere, large-patterned carpets, dark paints, and richly textured wallcoverings were selected. Expansive glass-front offices and tall, open ceilings invite an abundance of natural light from the perimeter, balancing out the depth of the dramatic finishes.









